Why Podcast?
Podcasting is one of the fastest-growing and most powerful forms of digital communication today. Whether you're an individual looking to share your expertise or a company aiming to build brand awareness, podcasting offers an authentic and engaging way to connect with your audience.
The Power of Podcasting
- 🎙 Explosive Growth – Over 465 million people worldwide listen to podcasts, with 42% of Americans tuning in monthly. The demand for quality audio content continues to rise.
- ⏳ On-Demand & Convenient – Unlike traditional media, podcasts fit into busy lives—people listen while commuting, working out, or doing chores.
- 💡 Establish Authority & Thought Leadership – A podcast positions you as an expert in your industry, giving you a platform to share insights, trends, and valuable discussions.
- 🎯 Engaged & Loyal Audience – Studies show that 80% of podcast listeners consume most or all of each episode, making it one of the most effective ways to hold attention.
- 📈 Effective Brand Marketing – Businesses that use podcasts see brand trust and engagement increase by 20%, with podcast ads yielding 4.4 times better brand recall than other digital ads.
- 🤝 Build Relationships & Community – Podcasts foster real conversations, allowing you to connect with listeners and guests in a more personal and impactful way.
Start Your Podcast Today!
At Plugged-In Media, we provide a professional podcast studio designed for up to 5 in-person guests and 8 remote participants via Zoom. Whether you're launching your first episode or looking to improve your production quality, we make it easy for you to plug in and share your voice.Let’s bring your podcast to life! Get in touch today.
- Global Audience: The number of podcast listeners worldwide reached approximately 546.7 million in 2024, marking a 7.85% increase from the previous year. This growth trajectory is expected to continue, with projections estimating 584.1 million listeners by the end of 2025.
- backlinko.com
- United States: In 2024, 47% of Americans aged 12 and older listened to a podcast in the last month, up from 42% in 2023.
- backlinko.com
- Demographics:
- Age: Podcast listenership spans various age groups. In 2024, 59% of U.S. consumers aged 12-34 had listened to a podcast in the last month, 55% of those aged 35-54, and 27% of those aged over 55. riverside.fm
- Gender: The gender distribution among podcast listeners is relatively balanced, with 51% male and 48% female listeners in the U.S. backlinko.com
- Listening Habits:
- Frequency: 34% of Americans listen to podcasts weekly, averaging 8.3 episodes per week. riverside.fm
- Duration: 23% of listeners spend over 10 hours a week tuning into podcasts. riverside.fm
- Popular Platforms:
- Spotify: Holds a 35.8% share of podcast listeners globally.
- Apple Podcasts: Accounts for 33.8% of global podcast listeners. demandsage.com
- Content Preferences:
- Genres: Comedy is the most popular podcast genre in the U.S., followed by news, true crime, and sports. backlinko.com
These statistics underscore the growing influence of podcasts as a medium for information, entertainment, and education, highlighting their potential reach and impact in 2025 and beyond.
Still have questions?
Hit us up anytime you like! We're ready to help you out.
OUR PROCESS
1.
Consultation
Coming up with a show concept, ideas, format and other creative details
2.
Pre-Production
Working with you to get all the pieces together to move an episode forward.
3.
Production
We work with you to get all the pieces together to put your podcast together.
4.
Post-Production
Taking all the produced pieces and bake them into a delicious Podcast Cake that no one will be able to resist. This helps you build credibility and an audience.
5.
distribution
Create and populate the distribution channels to get your message to the masses (including video and an optional custom website!)
6.
Consultation
We'll sit down with you and review the process and previous episode. Make any changes and improve the workflow to make recording more efficient.
Our Services
Plugged-In Media can help you create a podcast in the most professional way possible, with podcasting services that include:
- ConsultationConsulting with you to brainstorm some ideas show concepts and formats before AND after the podcast is finished.
- RecordingRecording your podcast in a professional state-of-the-art studio that allows for up to 4 in-house guests and even remote guests over ZOOM.
- Need Video?The ability to video or live-stream your podcast and interact with your audience.
- Professional Post ProductionPost Production design, editing and mixing your podcast to sound clear and crisp, with personality!
- PublicationPublishing your podcast on all major platforms so listeners can find it wherever they are.
- WebsiteProvide you a website so you can have your own internet 'real estate' on which to build your brand and even write a blog!
Hit the Road!
Plugged-In Media can provide a "road kit" that you can take on the road to do remote podcasts with up to 6 people (including one over bluetooth)
Ask us how ❯Our Equipment
We have invested in the latest state-of-the-Art in-studio and remote broadcast equipment to ensure you get the top quality sound recording.
- Studio MicrophonesWe're rockin' the latest Shure MV7 Mics so you know the sound will be full and clear. We also have Rode, Shure SM58, and Apex mics.
- Comfort LightingWith voice-controlled smart lights, we can set the mood you need. From dark and comfortable to bright and energizing!
- Post ProductionAll live recording and post-production is done on a Pro-Tools workstation through a Behringer X32 Digital Audio sound desk.
- Production ElementsWe are partnered with Epidemic Sound to provide the perfect royalty free music bed for whatever mood you need to hit.
- DistributionWe will distribute your podcast on all the most popular podcast platforms. Apple Music, Spotify, Amazon Music, Stitcher and more!
Knowledgeable and Creative
We don't just run a production studio, but we also love creativity. If you have any questions about your podcast at any time before, during, or after it's distributed, don't hesitate to contact us. We're always ready to help you out.
